Article SEO

What is an SEO article?

SEO is one of the most important aspects of online marketing. SEO articles are a great way to boost your SEO and improve your visibility on the web. In this article, we will give you all the information you need to write effective SEO articles.

What is an SEO optimized article?

The quality of the contents

One of the most important elements of an SEO article is the quality of the content. The content must be well written, relevant and interesting for the readers. In addition, it must include relevant keywords in order to be well referenced by search engines.

Key words

Keywords are words or phrases that describe the content of your article. They are used by search engines to index and rank web pages. It is therefore important to use relevant keywords in your SEO articles in order to improve your natural referencing.

The links

Links are also important for SEO articles. Internal links allow users to easily navigate between the different pages of your website. External links, on the other hand, point to other sites that may be relevant to your readers. Including links wisely can therefore improve the quality of your content and help you get better SEO.

Why write SEO articles?

Visibility

SEO articles are important for the visibility of a website. They allow search engines to better understand the content of a site and thus rank it more effectively in search results. This can have a significant impact on site traffic, as users tend to click more often on links that appear at the top of search results.

Traffic

By improving the visibility of a website through SEO articles, you also increase its traffic. Indeed, the more Internet users see your site in the search results, the more likely they are to access it. This phenomenon can result in an increase in the number of visitors to the site, which is beneficial for its business.

Conversions

A better visibility on search engines can also translate into an increase in conversions, i.e. Internet users who perform the action you want (buy a product, subscribe to a newsletter, etc.). Indeed, if Internet users see your site as reliable and relevant to their search, they will have more confidence in it and will therefore be more likely to convert.

What are the SEO tools?

  • Google Search Console

Google Search Console is a free tool from Google that allows you to track and improve your SEO. It gives you information about the queries people used to find your site, the number of clicks you received, your average position in the search results, etc. You can also use the tool to submit sitemaps and URLs to Google, so they can be better indexed.

  • Google Analytics

Google Analytics is another free tool from Google that allows you to track your website statistics. It gives you information about the number of visitors you receive, traffic from search engines, most popular pages, average visit duration, etc. 

  • Google Keyword Planner

The Google Keyword Planner is a free tool that can help you find relevant keywords for your website. It allows you to enter specific terms or phrases and then generates a list of related keywords as well as statistics such as the number of searches per month and the competition on the keyword in question. This tool is very useful for identifying keywords that are worth focusing on based on the potential traffic they can generate.

  • Screaming Frog SEO Spider

Screaming Frog SEO Spider is a paid software (but a limited version is available for free) that analyzes all the pages of a website to identify various SEO-related issues, such as 404 errors, missing or incorrect meta tags, unoptimized anchors, etc. The software then produces a detailed report with all the errors it has identified so that you can take the appropriate steps to remedy them.

In conclusion, there are many free and paid tools that can help you improve your SEO. The most popular tools are Google Search Console, Google Analytics, and Yoast SEO Plugin, but there are also more advanced tools such as Moz Pro, SEMrush, and DeepCrawl.

How to write an SEO optimized article

Identify the right keywords

To write effective SEO articles, you must first find the best keywords. Keywords are the words or phrases that people type into search engines when they are looking for information on a given topic. So you need to choose keywords that are relevant to your topic and include those keywords in your content so that they can be found by search engines.

Optimize tags

Tags are HTML elements that allow search engines to understand the content of an article and its organization. It is therefore important to optimize your tags to improve the referencing of your content.

Include links

Links are very important in SEO articles, because they allow Internet users and search engine robots to navigate between different pages on the web. Links can be internal (from your site to another page on your site) or external (from your site to another site). It is important to include links to other relevant sites, as this will show search engines that you are a reliable source of information. In addition, if your readers find the content you link to interesting, they are likely to visit your site in return, which will increase traffic to your site.

Promote your content

Once your content is optimized for SEO articles, it is important to think about the promotion of this content so that it is spotted by a maximum number of Internet users and generates qualified traffic to your site. Here are some ideas:

– Publish new content on a regular basis so that people come back to your site regularly;

– Share your content on social media;

– Have your content featured on sites that specialize in sharing articles (e.g. Scoop It);

– Include “Share” buttons on each of your pages so that your readers can easily share your content with their friends.

When to publish an article on a blog?

Marketing is one of the most important areas in a business. That’s why many marketing professionals like NEWAKEY spend a lot of time thinking about how often they should publish an SEO blog post. According to most, bloggers should post at least once a week. However, it is important to note that the frequency with which you publish blog posts depends on several factors. Some of these factors include the quality of your content, your target audience, your niche, your time and energy. In addition, you should not forget the fact that publishing too frequently can have a negative impact on the quality of your content and your reputation as a blog author.

SEO web writing service

There are a number of reasons to consider an SEO web writing service. First, if you want your website to rank well in search engine results pages (SERPs), you need to make sure that your site content is keyword rich and well written. NEWAKEY’s team can help you achieve this by researching relevant keywords and incorporating them into your site’s content in a natural and effective way. Secondly, our SEO agency can help improve the click-through rate (CTR) of your website. This is important because CTR is one of the key factors that search engines use to determine where your website should rank in the SERPs. A higher CTR means that more people click on your website listings in the SERPs, which will ultimately lead to higher rankings.

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